Comfort is a major contributor to repeat purchase in the sneaker category. With the launch of the latest innovation in comfort, Converse CX, we put the product to the ultimate test.
To support the launch and put the product to the ultimate test, we briefed three All Stars to create an immersive space in just 7 days, documenting the highs and lows of the creative process whilst wearing the new CX range.
“Off the back of COVID, I found myself in a creative rut. This was just what I needed to reignite my creativity and passion for my craft”. - Shen, All Star.
To support the launch and put the product to the ultimate test, we briefed three All Stars to create an immersive space in just 7 days, documenting the highs and lows of the creative process whilst wearing the new CX range.
“Off the back of COVID, I found myself in a creative rut. This was just what I needed to reignite my creativity and passion for my craft”. - Shen, All Star.
To support the launch and put the product to the ultimate test, we briefed three All Stars to create an immersive space in just 7 days, documenting the highs and lows of the creative process whilst wearing the new CX range.
“Off the back of COVID, I found myself in a creative rut. This was just what I needed to reignite my creativity and passion for my craft”. - Shen, All Star.
To support the launch and put the product to the ultimate test, we briefed three All Stars to create an immersive space in just 7 days, documenting the highs and lows of the creative process whilst wearing the new CX range.
“Off the back of COVID, I found myself in a creative rut. This was just what I needed to reignite my creativity and passion for my craft”. - Shen, All Star.
To support the launch and put the product to the ultimate test, we briefed three All Stars to create an immersive space in just 7 days, documenting the highs and lows of the creative process whilst wearing the new CX range.
“Off the back of COVID, I found myself in a creative rut. This was just what I needed to reignite my creativity and passion for my craft”. - Shen, All Star.
To support the launch and put the product to the ultimate test, we briefed three All Stars to create an immersive space in just 7 days, documenting the highs and lows of the creative process whilst wearing the new CX range.
“Off the back of COVID, I found myself in a creative rut. This was just what I needed to reignite my creativity and passion for my craft”. - Shen, All Star.
To support the launch and put the product to the ultimate test, we briefed three All Stars to create an immersive space in just 7 days, documenting the highs and lows of the creative process whilst wearing the new CX range.
“Off the back of COVID, I found myself in a creative rut. This was just what I needed to reignite my creativity and passion for my craft”. - Shen, All Star.
